Tennessee-based Mailnet Services, Inc. Acquires Companies in North Carolina and Texas as part of Strategic Growth Plan
Nashville, Tenn. - November 17, 2006 - Mailnet Services, Inc., brings a new dimension to its multi-channel marketing capabilities today with the acquisition of two established database marketing and analytics firms. The addition of Synapse Technology and Conclusive Strategies to its existing business line further expands Mailnet's marketing execution management expertise.

The acquisitions come as the company secured $8 million of growth capital from Frontier Capital, Morgan Keegan Mezzanine Fund, and existing investor Massey Burch. "Our goal in seeking additional funding was to enable us to strategically grow the company. The acquisitions enhance our marketing services and provide greater value to the clients of all three companies," said Don Leyrer, Mailnet president and CEO. "It virtually doubles the size and offerings of our company." "In considering this investment, we were particularly impressed with the unique value proposition that the company brings to its customers," said Michael Ramich, Partner, Frontier Capital. "Mailnet's integrated 'analytics to execution' capability is unparalleled in the industry. We are enthusiastic about partnering with the Mailnet team to further the company's market leadership and accelerate its future growth."

Synapse Technology is a behavior analysis marketing company based in Charlotte, N.C. In business for more than a decade, the company specializes in developing analytics applications for the financial services, agribusiness, health care and automotive industries. "This is an exciting time for our employees as three companies come together as full-service, multi-channel marketers, both in the breadth and depth of product and service offerings", said Mark Rees, co-founder and president of Synapse. "Joining our company with the strength of Mailnet's other product lines will greatly expand the direct and incremental benefit to all of Synapse's clients. Rees will serve as chief strategic officer of the merged companies and be responsible for strategic planning efforts across all products, markets, and teams. Rod Rapp, co-founder of Synapse, has been named executive vice president and general manager for Synapse.

Based in Austin, Texas, Conclusive Strategies is a data analytics company specializing in consumer profiling, behavior analysis modeling and mapping. Larry Daniel, CEO of Conclusive Strategies, will serve as executive vice president and general manager of Conclusive and be responsible for promoting analytics services to channel partners and clients.

Mailnet's main corporate office is in Franklin, Tenn. but it will keep offices in Charlotte and Austin. It has a total base of 120 employees and annual revenue exceeding $25 million. The combined companies will serve more than 2,000 corporate clients, representing tens of thousands of channel partners, franchisees, dealers and licensees of companies such as Kraft Foods, Blackbaud, Coldwell Banker Commercial, Harland Financial Solutions, Syngenta, CruiseOne, ERA Real Estate, GS Marketing, Inc. and Citizens Financial Group. "Mailnet Services has always been well-known in the direct marketing industry for our quality service," said Tom Herrmann, executive vice president of marketing and operations for Mailnet. "Our expanded services symbolize a new era for this company and new opportunities for our clients." The additional strategic expansion follows Mailnet Services' successful acquisition of New York-based MarketingForce in February this year.

Mailnet Services, Inc. has provided businesses with the tools to deliver relevant customer communications and direct marketing campaigns quickly and cost effectively since 1999.

About Frontier Capital
Frontier Capital is a private equity investment firm that provides expansion capital to high growth business services companies. These companies typically utilize technology, an innovative business process, or a unique expertise to deliver a differentiated service to their customers. They have a proven solution in the marketplace and need capital to accelerate growth. The firm is based in Charlotte, NC and invests throughout the Southeast and Mid-Atlantic regions. For additional information visit the Frontier Capital website at www.frontierfunds.com.

About Morgan Keegan Mezzanine Fund, L.P.
The Morgan Keegan Mezzanine Fund provides debt and equity capital to middle market companies for late-stage growth, acquisition and recapitalization. The Fund provides capital to companies across a broad range of industries, which have demonstrated the ability to produce sustainable cash flow and have defendable enterprise value. The Morgan Keegan Mezzanine Fund is based in Nashville, TN and invests throughout the Southeast, Southwest, Midwest and Mid-Atlantic regions. For additional information visit the Morgan Keegan Mezzanine Fund website at www.mkmezzanine.com.

About Massey Burch
Massey Burch Capital Corp. is a venture capital firm based in Nashville, Tennessee. The firm invests in early stage companies within information technology, communications, internet solutions and health care services industries located in the Southern United States. Massey Burch and its predecessors have managed over $245 million, supporting the growth and entrepreneurial spirit of 86 companies in a wide variety of industries. For additional information visit the Massey Burch website at www.masseyburch.com.

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